Guides
How to find, evidence and take down stores impersonating your brand. Procedural guides on Shopify notices, registrars, Safe Browsing and payment processors.
Shopify brand protection apps: what an app can and cannot do
Searching the App Store for brand protection returns content protection tools. They solve a different problem from the one you have, and the reason is architectural rather than a question of quality.
Comparison
Brand protection for Shopify: who actually publishes a price
Checked on 16 September 2026: one vendor has no pricing page at all, another has one with no numbers on it. For a brand under a few million in revenue, an unpublished price is usually a signal about who the product is built for.
Comparison
How store cloners actually work: the playbook behind the copies
Copies of a store are not improvised. The same sequence shows up again and again, and knowing it tells you where the short window to catch one actually is.
Our data
We scanned 25 DTC brands for clones in one afternoon
A production run against 25 brands on the live internet. The headline is not that we found copies. It is that only three of twenty-five came back clean, and that most of what a scan turns up is noise that has to be removed before a person sees it.
Our data
What to tell customers who bought from a fake version of your store
Someone paid a scammer believing it was you, and they are angry at you. Here is what to send, what to avoid, and why the wording of the first reply decides whether you keep them.
Prevention
How to make your store harder to clone: what works and what is theater
Most advice in this area protects nobody. Here is what genuinely raises the cost of copying your store, what helps a little, and what is pure theater.
Prevention
Registrar abuse reports: what actually gets a response
A registrar report is not a takedown request, and treating it as one is why most of them go nowhere. Here is what registrars are actually obliged to do, and how to write a report they can act on.
Method
How to check if a Shopify store is real, in five minutes
You do not need tools or an account. Four public checks, five minutes, and most fake stores fail at least two of them.
Check it
TikTok Shop counterfeit report: a step by step for Shopify brands
Most brands report the video and wonder why the seller is still trading. The seller listing and the content that promotes it go through different processes, and a copy usually needs both.
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How to report copycat ads on Meta that use your product videos
A copy of your store usually hides from search and lives entirely on paid social. The Ad Library shows you what is running, and Meta's intellectual property route is separate from the ordinary report button.
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How to get a copycat store's payment processor to shut it down
Everyone reports the host and the registrar. Almost nobody reports the payment processor, which is the one party whose terms the store is definitely breaking and whose removal ends the economics immediately.
Act now
How to report a scam store to Google Safe Browsing, and why it is faster
The fastest thing you can do about a fake store is not a legal notice. It is a safety report, because it describes what the page is doing rather than asserting who owns what, so nobody has to weigh a legal claim first.
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Shopify DMCA takedown: wording that works, and why notices get rejected
A notice is not persuasion, it is a checklist. It gets rejected when a required element is missing, when the URLs are vague, or when the complaint is really about something copyright does not cover.
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How to report a fake Shopify store impersonating your brand
Shopify publishes its own intellectual property process and it costs nothing. What decides whether your report works is the evidence you attach and the one statement only the rights holder can make.
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How to find every domain that looks like yours, free
A permutation list finds the names you can imagine. Certificate transparency logs find the ones nobody would guess, because every site with HTTPS has to announce itself publicly first.
Method
Someone cloned my Shopify store: the first 24 hours, in order
Capture evidence before you touch anything. Then run the routes that need no signature from you, and only then the ones that do. Here is the order, and why it is that order.
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